Degrees For Working Professionals

 
Next two start dates are: October 21, 2019 & January 6, 2020.

Home / MEBA 425 – Product Management

 

Prerequisites: MEBA 230

Description: This course provides the student with the critical information needed to develop a product and brand strategy that generates both quick wins and long-term value. By completing this course, the student is able to create an activity plan to bring their brand strategy to life – both externally towards consumers and internally to employees.

 

Course Information

  • Course Code: MEBA 425
  • Credits: 3 credits